2013 Mitzi Lucas Riley Award Missy Bonds

Missy Bonds has been in the cattle business her whole life and is proving every day that she is shaping the industry’s future. Bonds was raised on her family’s cattle ranch a few miles west of Fort Worth in Saginaw, Texas. She worked closely alongside her dad, Pete, and in 2004 was named the ranch’s assistant general manager in 2004 and export program manager in 2005. Missy graduated from Texas Tech University with a B.S. in Agricultural Economics and Finance and an M.S. in Animal Science and Ruminant Nutrition. She also received her Certificate in Ranch Management from Texas Christian University.

Bonds works alongside ranch hands in traditional day- to-day tasks such as horse training, spring branding, and the weaning and shipping of calves. She helps keep the Bonds Ranch competitive in the global marketplace by developing and implementing a non-hormone treated cattle program. This allows the ranch to qualify their cattle for export and expand into markets such as the European Union, Japan, and South Korea. She continues to promote American beef worldwide. In 2007, she traveled with the United States Meat Export Federation and toured England, Germany, Italy, the Netherlands, and Belgium to promote American beef. She’s also traveled to Mexico, Russia, Poland, and all over the U.S. educating producers and consumers as part of the Texas Agriculture Lifetime Leadership Program.

Missy Bonds has worked to ensure her family’s ranch continues to thrive well into the future by adapting and embracing the ever changing cattle industry. Keeping true to her roots, she continues to participate as a Bonds Ranch team member in rodeos and round-ups. She serves on a number of organizations, including the National Cattlemen’s Beef Association and the Texas and Southwestern Cattle Raisers Foundation Board of Trustees to help raise awareness about the industry and its traditions. She has also served as the TCU Ranch Management Alumni Association President. Bonds is the youngest female to be elected to the board of directors for the Texas and Southwestern Cattle Raisers Association and the first to be elected to a leadership position as a policy committee chair.